Century Mall Hosts Successful “No More Plastic Bag” Awareness Campaign

Addis Ababa, Ethiopia – February 2, 2026

Century Mall successfully hosted a two-day “No More Plastic Bag” Awareness Campaign from January 31 to February 1, 2026, bringing together government institutions, environmental organizations, tenants, and the public to promote sustainable practices and reduce plastic waste.

< p align="justify">The campaign, organized by the Mall’s Marketing Department, aimed to raise awareness about the environmental, health, and social impacts of plastic bag usage while encouraging the adoption of eco-friendly alternatives.

Strong Stakeholder Participation

The event saw active participation from key stakeholders, including representatives from the Ethiopian Environmental Protection Authority and the Ethiopian Cleanliness Agency. Environmental organizations such as Eco Justices and African Green Health NGO also contributed by providing expert insights and educational materials.

Mall tenants played a vital role by engaging customers directly, sharing information, and supporting awareness activities throughout the campaign.

Awareness Activities and Public Engagement

The program featured a variety of interactive activities, including one-on-one discussions with shoppers, educational sessions on plastic pollution, and demonstrations of sustainable alternatives. Visitors were encouraged to adopt environmentally responsible habits in their daily lives. A dedicated Q&A session allowed customers and tenants to engage directly with government officials, addressing questions related to plastic bag regulations, environmental protection efforts, and individual responsibilities. The session helped enhance public understanding and foster trust.

Extensive Media Coverage

The campaign received wide media attention from major television and radio stations, including EBS Television, ETV Entertainment, and Abay TV, as well as multiple FM radio stations. Digital platforms and social media influencers also amplified the campaign’s message through online coverage, interviews, and live updates.

Driving Environmental Responsibility

The successful implementation of the campaign highlights the growing commitment of the community toward environmental protection. Through strong collaboration and active participation, the initiative effectively promoted awareness and encouraged behavioral change.

Century Mall continues to position itself not only as a leading shopping and entertainment destination but also as a socially responsible institution committed to supporting national environmental initiatives.